One of the things you may notice as a developing artist, DJ or entertainer is that you are receiving an increase in interview requests, especially if you have played it smart and invested in your PR and marketing. Take a moment to pat yourself on the back, this is a great accomplishment but you want to make sure that you present yourself accordingly during your interview. We’ve compiled a list of things that will help you make it through your interviews with ease below.
- Prepare ahead of time, get a scope of what the interview questions will be in advance or if possible a copy of the questions being asked, this is a common practice many publicists and promotion companies use.
- Get plenty of rest the evening before so that you’re at 100% for your interview, your fans can hear it in your voice on the air when you’re low energy.
- Allow the host or person interviewing you time to open the show and properly introduce you, this also helps you to gently break the ice and
get into it.
- Allow yourself 3-5 seconds to think before you reply to a question and don’t over talk the person answering the questions.
- Speak clearly and don’t mumble or stutter. Audio engineers won’t hesitate to edit chunks of your interview out if it makes the show sound better.
- Make sure you stay focused on your current projects by leading the conversation in the interview, but without being pushy, remember you are the guest.
- Be yourself, relax and have fun, listeners can smell fear a mile away so try to enjoy the spotlight instead of worrying about it.
- At the end of the interview mention your website or the music store where your music can be downloaded, so that new fans can find your music.
- Be sure to thank your host or the person interviewing you, keeping a good rapport with them will increase your chances of being asked back to be a guest.
- Finally, make sure that you get a copy of the interview or a link to where it is published once it’s available, this is great for your EPK or press archives.
GiGi Capone PR & Associates offers workshops for labels/artists interested in developing and improving their artist”s interview skills, for more information contact firstname.lastname@example.org
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